Peace of mind entails more than vigilance and responding to suspicious or threatening circumstances; it also entails having a baseline knowledge of circumstances and activities that are “normal.” Without this baseline security staff will not be able to differentiate the boundaries between “normal” and “not normal,” i. e., the security staff will not be able to anticipate security issues.

The inability to anticipate security issues results in the inability to respond quickly and effectively to them. ASG trains its staff to recognize and process deviations from “normal” and act accordingly. ASG also trains its staff in contract/agency/site specific security requirements.

A key component of accomplishing ASG’s Mission is the development and continuing education and training of a cadre of unarmed and armed professional staff thoroughly trained to the highest industry standards of skills, techniques and practices.

In addition to the required DCJS training, ASG recognizes that often its Security Officers are the first and last point of contact with a client’s staff, customers, vendors and visitors. For ASG its staff serves as representatives of and ambassadors for its clients.

Most security/safety problems arise from people, people who are angry, frustrated, frightened, confused, under the influence of alcohol/drugs or otherwise emotionally unstable. ASG views its extensive human relations training as critical to creating an environment where customers, vendors, visitors and staff can conduct their business without fear for their safety and well being, i. e., with peace of mind. This specialized human relations training distinguishes ASG from other security service providers in that ASG goes well beyond the routine “customer relations” training.

Effective communicators achieve trust and positive outcomes through nonverbal and verbal skills. A competent Security Officer must wear many hats and assume many different roles. An effective Security Officer must possess not only the communication skills associated with each role but also the ability to quickly assess and identify the role s/he is in and the most effective communication style required for that role.

The most common roles include:

	>		Client ambassador, e. g., positive representative of the client;
	>		Care giver, e. g., for someone who has fallen or is injured;
	>		Helper, e. g., for someone who needs assistance in carrying a heavy box or having a door opened;
	>		Mediator, e. g., for individuals having an argument that disrupts operations;
	>		Safety officer in the face of a weather or physical plant emergency; and
	>		Protector/defender in the face of a potential threat from a human being.

ASG’s advanced human relations/communications training draws on research in the fields of psychology, sensation and perception, psycholinguistics and communications.